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From here, you might be interested in reading one of the following articles:
- SaaS Metrics 2.0 – A Guide to Measuring and Improving What Matters
- Startup Killer: the Cost of Customer Acquisition
- Lessons Learned – Viral Marketing
- How sales complexity impacts your startup’s viability
- Designing startup metrics to drive successful behavior
- Lessons from Leaders: How JBoss did it
- SaaS Economics: The SaaS Cash Flow Trough
- Optimizing your Customer Acquisition Funnel
- Setting the Startup Accelerator Pedal