Sales & Marketing

Sales & Marketing Machine

Focus & Market Segmentation

This is part of my series on Building a Sales and Marketing Machine. In this post I provide advice for focusing on your top customer segment. Focus: Segment your Market, and pick the Low Hanging...

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Sales & Marketing Machine

Where it all started – The One Day Sales Cycle

This is part of my series on Building a Sales and Marketing Machine. In this post I describe how I applied a one day sales cycle in one of my own companies. The concept of building a sales and...

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